Fumbled Sale of Saab by GM
Automotive giant General Motors has been set in a down turning spiral in recent times. With problems encountered getting bailed out by the government, turning brands they
want to keep around, and selling off other brands to help keep profits alive, they are not making much progress. The giant owns several major companies such as Chevy, Buick,
Cadillac, Hummer, Pontiac, Saturn, SAAB, GMC, Daewoo, Holden, Opel, Vauxhall, and Wuling (PRNewswire, 2009). GM has tried and failed to sell off several of its European and
American based brands to various other stock holders, businesses and other automotive manufacturers. Of these companies GM has tried to sell off Saturn, Hummer, SAAB, and
Opel, and has shut down the production of Pontiac branded automobiles. The most recent sale on the table was the sale of SAAB, a Swedish made car, to another Sweden based
company, Koenigsegg. This sale had many people excited about the future of the SAAB...
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